Provides students with a logical way of analysing both the routine decisions of managing the daily operations of a business as well as the longer-run strategic plans that seek to manipulate the actions and reactions of rival firms. It develops and applies the most useful concepts for business...
číst celé
Provides students with a logical way of analysing both the routine decisions of managing the daily operations of a business as well as the longer-run strategic plans that seek to manipulate the actions and reactions of rival firms. It develops and applies the most useful concepts for business decision making and strategic planning.
schovat popis
Recenze