Foreword: Melanie Joy and Jens Tudier.- Introduction: Jodey Castricano and Rasmus R. Simonsen.- 1. ETHICS, POLITICS & PHILOSOPHY.- Veganisms: Robert C. Jones.- Speciesistic Veganism: An Anthropocentric Argument: A.G. Holdier.- Human rights are animal rights: The implications of ethical veganism for human rights: Jeanette Rowley.- Hegel, Eating: Schelling and the Carnivorous Virility of Philosophy: David L. Clark.- 2. AESTHETICS & REPRESENTATION.- Instrumental Intimacies: The Ethical Sounds of Matthew Herbert's One Pig: Michael Sloane.- The Compassion Manifesto: Julie Andreyev.- Lives of Their Own: Animal Death and Animal Death in J.M. Coetzee's Writings: Parag Kumar Deka.- The Vegan and the Sovereign: Joshua Schuster.- 3. FOOD, MEMORY, HISTORIES.- Are Vegetarians Good Fighters?: World War I and the Rise of Meatless Patriotism: Adam Shprintzen.- Veganism and the Politics of Nostalgia: Jessica L.W. Carey.- Is the Moose Still My Brother if We Don't Eat Him?: Margaret Robinson.- 4. NEW MEDIA IS THE MESSAGE.- From Seitan Bourguignon to Tofu Blanquette: Popularising Veganism through French Food Blogs: Ophélie Véron.- Lisa Simpson and Darlene Conner: Television's Favorite Killjoys: Juawana Grant and Brittni MacKenzie-Dale.- The Carnivorous Mission of the Celebrity Chef: Franceso Buscemi.- The Worst Offense here Is the Misrepresentation: Thug Kitchen and Contemporary Vegan Discourse: Alexis Priestley, Sarah Lingo, and Peter Royal.- What Color is Veganism?: On Vegan Racism and Whiteness: Jennifer Polish.