Recenze International Business

The world of international business is changing rapidly and this new text provides students with a timely update on recent developments in theory, practice and policy. Written by three leading experts in the field the book provides a rigorous and accessible review of key issues. It explains not only what is happening today, but why it is happening, and what this means for managers, policy-makers and researchers. Professor Mark Casson, Univeristy of Reading schovat popis