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\nThis book introduces a range of management principles and techniques that firms can use to ensure continuous innovation, based on recent design theories. It targets advanced courses in innovation management in industrial design schools, business schools, engineering schools, as well as managers...
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This book introduces a range of management principles and techniques that firms can use to ensure continuous innovation, based on recent design theories. It targets advanced courses in innovation management in industrial design schools, business schools, engineering schools, as well as managers looking to improve their practice.
\n schovat popis- Nakladatel: Cambridge University Press
- Kód:
- Rok vydání: 2010
- Jazyk: Angličtina
- Vazba: Soft
- Počet stran: 488
- Šířka balení: 17.4 cm
- Výška balení: 24.6 cm
- Hloubka balení: 2.3 cm
- Váha balení: 828 g
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