zboží
(prázdné)
\nExplore the developments in neuroscience and neuromarketing, and how brain science can contribute to marketing and brand building strategies, including personality, consumer behaviour, decision making and market segmentation.\n
číst celé
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Explore the developments in neuroscience and neuromarketing, and how brain science can contribute to marketing and brand building strategies, including personality, consumer behaviour, decision making and market segmentation.
\n schovat popis- Nakladatel: Kogan Page Ltd
- Kód:
- Rok vydání: 2011
- Jazyk: Angličtina
- Vazba: Firma
- Počet stran: 272
- Šířka balení: 16.6 cm
- Výška balení: 24.3 cm
- Hloubka balení: 2.2 cm
- Váha balení: 547 g
Recenze