Košík
zboží
(prázdné)
Reports the results of a pioneering study conducted in Decatur, Illinois, validating Paul Lazarsfeld's serendipitous discovery that messages from the media may be further mediated by informal opinion leaders who intercept, interpret, and diffuse what they see and hear to the personal networks in...
číst celé
Reports the results of a pioneering study conducted in Decatur, Illinois, validating Paul Lazarsfeld's serendipitous discovery that messages from the media may be further mediated by informal opinion leaders who intercept, interpret, and diffuse what they see and hear to the personal networks in which they are embedded.
schovat popis
- Nakladatel: Taylor & Francis Inc
- Kód:
- Rok vydání: 2005
- Jazyk: Angličtina
- Vazba: Taschenbuch
- Počet stran: 434
- Šířka balení: 15.2 cm
- Výška balení: 22.8 cm
- Hloubka balení: 2.7 cm
- Váha balení: 588 g
Recenze